SEO is the art and science of organically achieving high ranking for a web page in search engine results for specific keywords.
The world wide web has over one billion (1,000,000,000) websites. A typical website has multiple pages, according to statisticbrain.com, by 2014 Google had indexed thirty trillion (30,000,000,000,000) web pages. How do you rise above all this noise? Search Engine Optimization.
It’s simple logic, more visibility for the right keywords = more business. It would be correct to say your position on search results pages has a direct effect on your bottom line. Today search engine optimization is both an art & science, not a list of little tricks.
Google uses over 200 signals to determine a page’s position, they also constantly add new features in an endeavor to improve the quality of search results, so you need an astute search engine optimization service provider.
The best place to hide a secret is on page 2 of Google. Don’t let your business be a secret. Unknown value is not value.